Pocket Workshop: Fake News (part 1)
Jun 22, 2020
1 min read
Join Zaynab and Talia for an episode introducing the idea of fake news...grab a pen and paper and get to put your knowledge to the test!
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The scenario where campaigns produce daily conversions but refuse to scale is one of the most frustrating plateaus in media buying. The notes on stalled scaling and B2B lead forms collect a week of practitioner responses — from recycling old creatives to rethinking pixel setup — and the disagreements between them are as instructive as the consensus.